FIRST Brand

To protect valuable FIRST assets and help build and maintain a strong and consistent visual identity for FIRST, please adhere to:

FIRST Branding & Design Standards (pdf icon8.32 MB)

Policy on the Use of FIRST Trademarks and Copyrighted Materials (including FIRST and The LEGO Group Intellectual Property (pdf icon87 KB) Updated 9/16/14

Here you can find the artwork described in the FIRST Branding & Design Standards document and shown in the FIRST Logo File Directory (pdf icon1,276 KB):

Artwork

For Electronic Applications
(jpg, png and gif files)

For Print Applications or Other
Hi-Res Needs (eps files)

/uploadedImages/Robotics_Programs/FRC/FRC_Communications_Resource_Center/Branding_and_Logos/FIRSTvert_RGB.jpg

FIRSTvert_Reverse.gif
FIRST_vert.gif
FIRSTvert_RGB.jpg
FIRSTvert.png
FIRSTvert-reverse.png

FIRSTVerticalLogos.ZIP
(includes CMYK, Spot,
Greyscale, and Etched)

/uploadedImages/Robotics_Programs/FRC/FRC_Communications_Resource_Center/Branding_and_Logos/FIRST_horz.gif

FIRSThorz_Reversed.gif
FIRST_horz.gif
FIRSThorz_RGB.jpg 
FIRST-horz.png
FIRST-horz-reverse.png
FIRSTHorizontalLogos.ZIP
(includes CMYK, Spot,
Greyscale, and Etched) 

FIRST Tagline jpg

TAG_Reverse.gif
TAG_RGB.jpg
TAG_RGB.gif 
FIRSTTagline.ZIP
(includes CMYK, Spot, and
Black)
 

/uploadedImages/Robotics_Programs/FRC/FRC_Communications_Resource_Center/Branding_and_Logos/FIRSTWordMark_Black.jpg

FIRSTwordmark_Black.jpg
FIRSTwordmark_Black.gif
FIRSTwordmark_Reverse.gif 
 

FIRSTWordmark.ZIP
 

/uploadedImages/Robotics_Programs/FRC/FRC_Communications_Resource_Center/Branding_and_Logos/FIRSTicon_RGB.jpg

FIRSTicon_RGB.jpg
FIRSTicon_RGB.gif 
FIRSTIcon.ZIP
(includes CMYK, Spot,
Greyscale, and Etched) 
FIRST Robotics Competition Logos   

/uploadedImages/Robotics_Programs/FRC/FRC_Communications_Resource_Center/Branding_and_Logos/FRCicon_RGB.jpg 

FRCicon_Reverse.gif
FRCicon_Reverse.png
FRCicon_RGB.gif
FRCicon_RGB.jpg 
FRCicon_RGB.png
FRCIconLogos.ZIP
(includes CMYK, Spot,
Greyscale, and Etched)  

/uploadedImages/Robotics_Programs/FRC/FRC_Communications_Resource_Center/Branding_and_Logos/FRC_FlagColor_RGB.jpg 

FRC_Reversed.gif
FRC_Reversed.png
FRC_FlagColorRGB.gif
FRC_FlagColorRGB.jpg 
FRC_FlagColorRGB.png

FRCWordmarkFlag.ZIP
(includes CMYK and Spot)

/uploadedImages/Robotics_Programs/FRC/FRC_Communications_Resource_Center/Branding_and_Logos/FRC_FIRSTBlue_RGB.jpg

FRC_FIRSTblue_RGB.jpg
FRC_FIRSTblue_RGB.gif
FRCWordmarkBlue.ZIP
(includes CMYK and Spot)

FRCWordmarkBlack.ZIP 
FIRST Tech Challenge Logos  

 FTC Logo with FIRST icon gif

FTCicon_Reverse.gif
FTCicon_Reverse.png
FTCicon_RGB.gif 
FTCicon_RGB.jpg  
FTCicon_RGB.png
FTCIconLogos.ZIP
(includes CMYK, Spot,
Greyscale, and Etched)  
 /uploadedImages/Robotics_Programs/FRC/FRC_Communications_Resource_Center/Branding_and_Logos/FTC_FlagColor_RGB.jpg FTC_Reversed.gif 
FTC_Reversed.png
FTC_FlagColorRGB.gif 
FTC_FlagColorRGB.jpg 
FTC_FlagColorRGB.png
FTCWordmarkFlag.ZIP  
(includes CMYK and Spot)
 /uploadedImages/Robotics_Programs/FRC/FRC_Communications_Resource_Center/Branding_and_Logos/FTC_FIRSTblue_RGB.jpg FTC_FIRSTblue_RGB.jpg 
FTC_FIRSTblue_RGB.gif 
FTCWordmarkBlue.ZIP 
(includes CMYK and Spot)

FTCWordmarkBlack.ZIP 
FIRST LEGO League Logos  
 /uploadedImages/Robotics_Programs/FRC/FRC_Communications_Resource_Center/Branding_and_Logos/FLLicon_RGB.jpg FLLicon_Reverse.gif
FLLicon_Reverse.png
FLLicon_RGB.gif  
FLLicon_RGB.jpg
FLLicon_RGB.png
FLLIconLogos.ZIP 
(includes CMYK, Spot,
Greyscale, and Etched)
 /uploadedImages/Robotics_Programs/FRC/FRC_Communications_Resource_Center/Branding_and_Logos/FLL_FlagColor_RGB.jpg FLL_Reversed.gif 
FLL_Reverse.png
FLL_FlagColorRGB.gif 
FLL_FlagColorRGB.jpg 
FLL_FlagColorRGB.png
FLLWordmarkFlag.ZIP 
(includes CMYK and Spot)
/uploadedImages/Robotics_Programs/FRC/FRC_Communications_Resource_Center/Branding_and_Logos/FLL_FIRSTblue_RGB.jpg FLL_FIRSTblue_RGB.jpg 
FLL_FIRSTblue_RGB.gif 
FLLWordmarkBlue.ZIP 
(includes CMYK and Spot)

FLLWordmarkBlack.ZIP 
 Junior FIRST LEGO League Logos    
 /uploadedImages/Robotics_Programs/FRC/FRC_Communications_Resource_Center/Branding_and_Logos/JrFLLicon_RGB.jpg JrFLLicon_Reverse.gif 
JrFLLicon_Reverse.png
JrFLLicon_RGB.gif 
JrFLLicon_RGB.jpg 
JrFLLicon_RGB.png
JrFLLIconLogos.ZIP 
(includes CMYK, Spot, Greyscale, and etched
 /uploadedImages/Robotics_Programs/FRC/FRC_Communications_Resource_Center/Branding_and_Logos/JrFLL_FlagColor_RGB.jpg JrFLL_Reverse.gif 
JrFLL_Reverse.png
JrFLL_FlagColorRGB.gif 
JrFLL_FlagColorRGB.jpg 
JrFLL_FlagColorRBG.png
JrFLLWordmarkFlag.ZIP 
(includes CMYK and Spot)
 /uploadedImages/Robotics_Programs/FRC/FRC_Communications_Resource_Center/Branding_and_Logos/JrFLL_FIRSTblue_RGB.jpg Jr.FLL_FIRSTblue_RGB.jpg 
Jr.FLL_FIRSTblue_RGB.gif 
JrFLLWordmarkBlue.ZIP 
(includes CMYK and Spot)

JrFLLWordmarkBlack.ZIP